A combination of scientific rigour and managerial relevance
USB's PhD may be described as a practice-based
programme since knowledge is advanced partly by means of the
professional application of the discipline. It combines scientific rigour
and managerial relevance, and consequently PhD students must be able to
demonstrate that they have a theoretical as well as a practical
appreciation and understanding of their research area.
To develop applicable knowledge underpinned by theory and practice, PhD students need to:
- Conduct action research on challenging, real-world problems, and
- Develop personal and transferable skills which can be used in a range of applied situations.
The aim is to link the two areas of theory and practice in such a way that this results in "hybrid vigour".
Research that is relevant for SA organisations
USB also emphasises the creation of knowledge that is
particularly relevant to South African organisations, be they in the
private or public sector, and from there to beyond our borders. This
forms part of our social responsibility to strengthen our country to the
benefit of all those involved.